First Impressions are Important
We all want to make a good first impression, whether you’re meeting someone for the first time, eating out at a restaurant, or visiting a new website. Nothing is as memorable as that first impression. If your social media is the first glimpse a visitor gets of your products or services, what does it say about your brand or business?
How to Make a Great Bio for Instagram
There are three crucial points of your social media that get a visitor’s attention: your username, display photo, and the bio. Your social media bios are your audience’s first impression of your and your brand. Visitors want to know what you’re about, and why they should care.
A great bio is a great way to do all of that. A great bio should be short and to the point, and should include a few pieces of key information: who you are, what you do, topics that interest you, your website address, contact information, and additional profile handles.
Write a Different Bio for Different Social Media Platforms
Don’t forget that you don’t want to use the same bio for every platform. Each platform has different features and audiences, so the bio you use on Instagram shouldn’t be the same one as LinkedIn. Instagram bios are traditionally more cheeky and fun, while your LinkedIn bio should be more professional and straightforward.
Use the power of each platform to make your bio distinct and memorable. Leave a lasting impression with a bio that’s going to take visitors from your social media account to your website.
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Video Tutorial
Check out this video for more info how to build your brand on social media.
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