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HubSpot All-in-One CRM Marketing Review 2023
12
Dec
Dec
Do you want to know how we boosted our sales and groomed our business overnight?
Well, the answer to this question couldn’t be more peculiar. However, the most effective strategy that helped us supercharge our digital business is using HubSpot All-in-One CRM (Customer Relationship Management) System.
HubSpot is a well-known marketing software that provides a comprehensive set of tools to help grow businesses faster.
However, like all the other softwares out there, HubSpot CRM also has some flaws. Our hands-on experience with this software – the good and the bad – is mentioned in this review. It will help you decide if it’s worth investing in or not.
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CRM System
CRM is software that stores all your customers’ information and sales entries in one place. It functions as an integrated suite, giving your sales team a centralized platform to brilliantly manage customer interactions, enhancing your customer experience (CX).
Other than that, CRM is an intelligent software that allows you to manage leads, build contact forms, automate marketing, and synchronize with your team.
Why is CRM Vital for Your Business?
No company can succeed unless it has strong customer relationships. A cross-functional and fully integrated CRM ensures the best customer service besides the following services:
- It will keep your company connected from end to end without much IT intervention, putting you on the fast track to substantial expansion.
- It can help you generate revenue faster by enhancing your lead volume.
- It can help you gain more clients by improving the ability of your sales force to close deals.
- Its intelligent help desk solutions can assist your service team in making more clients happy.
Many CRM’s are available online, such as Salesflare, EngageBay, Zoho, Streak, etc. After researching for days and studying every CRM, we decided to go for HubSpot, as we found it to be most accommodating than the others.
Let us get started with the basics of HubSpot CRM marketing review.
HubSpot CRM
HubSpot is a comprehensive all-in-one business solution with sales, marketing, and customer service hubs that helps you grow your business faster.
It helps you establish stronger relationships with your customers and gives them a reason to return for your service, thereby increasing revenue.
Why is HubSpot CRM Vital for Your Business?
An efficient marketing strategy, conversion of leads into sales, and customer loyalty are the open secret of businesses’ success. HubSpot CRM software guarantees this and more,
- It structures and manages your data in such a way that you get a comprehensive view of your customers, which leads to more aligned communication.
- It eliminates data silos, making cross-departmental collaboration simple so you can present a united front to customers.
- It digitizes and automates tasks, allowing you to make better marketing efforts, fasten up sales cycles, and ensure ROI.
What Makes HubSpot Better Than the Most CRMs?
The best CRM software is different for each company. You have to choose a perfect fit for your operations, goals, and structure. HubSpot CRM is a leading contender in the category because it is a CRM that is ideal for all businesses, irrespective of their sizes.
Since its launch in 2006, HubSpot has become unstoppable. The company stood at $255,000 in revenues in 2007, $15.6 million in 2010, which reached $1 Billion in 2021. That is because HubSpot CRM understands how to assist your company in reaching its full potential.
Its ease of use makes it one of the best CRM software solutions accessible. Even if you don’t have a designated employee to execute the task, HubSpot allows you to navigate your lead dashboard without hassle.
It integrates with a suite of marketing applications to help you succeed in content marketing, advertising, and sales.
Most importantly, what makes HubSpot CRM different from others is its comprehensive free version.
The friendly interface, ease of navigation, and option to add unlimited users are some of the features that make even its free version better than the so-called paid ones.
What Does HubSpot Have to Offer to its Users?
Key Products/Softwares
HubSpot is not just a CRM software that guarantees a better customer experience. The HubSpot, an all-in-one marketing suite, offers other in-demand tools to ensure more business growth. The softwares/products that HubSpot offers besides free CRM are
- Marketing Hub – helps you improve your website
- Sales Hub – helps you close deals faster
- Services Hub – helps you win customer loyalty
- CMS Hub – helps you build interactive website pages
- Operational Hub – helps the team to collaborate
Marketing Hub
HubSpot’s Marketing Hub is a collection of tools that will help you attract more visitors to your website. It will convert more traffic into leads, nurture those leads into paying customers and follow up with them after the sale.
Sales Hub
You’ll be able to enable your sales staff to close more transactions, provide better customer service, and manage your pipelines to improve sales. Sales Hub could speed up the entire process.
Services Hub
The Service Hub is designed to assist you in looking after your customers and converting them into repeat customers. The service pays attention to the post-sale experience to maximize customer value, transaction volumes, and marketing ROI,
CMS Hub
You’ll be able to design and manage website pages with a simple drag-and-drop editor with HubSpot’s CMS hub, so you won’t have to rely on developers for everything. Even better, these web pages will be automatically optimized for various devices, ensuring that your content retains its shape.
Operations Hub
Sync your apps, clean and curate customer data, and automate operations software procedures to make all your systems and teams operate better together.
How Much Does HubSpot Software Cost?
HubSpot’s best feature is a “free forever” plan. HubSpot promises that its platform will always be free. Therefore, you can avail all the softwares and services that this unique platform has to offer free of cost.
However, HubSpot, of course, needs to earn money. They do it by providing premium enhancements to their CRM platform. Let’s take a look at their premium add-ons in more detail.
The marketing hub costs from $50 to $3,200/month. It includes advanced features that can help you convert leads into paying clients. Popup forms, A/B testing, and a lot more are among the highlights.
- The sales hub costs from $50 to $1,200/month. Ideal for closing more business. Advanced email marketing, deal stage automation, call transcription, and other features are available in the sales hub.
- The service hub costs from $50 to $1,200/month. Perfect for providing top-notch support to your clients and consumers. Canned snippets, ticketing reports, custom reporting, and other advanced capabilities are available.
- The HubSpot CMS – For $300/month can swiftly manage your complete web presence. Using the HubSpot CMS and suite of marketing tools, create stunning web pages, blogs, and landing pages, and split test everything.
What are the Good and Bad Points of Using HubSpot CRM?
Nothing could be perfect. Every product or software has some flaws. Similarly, the HubSpot CRM system also comes with some negative points. But not to worry, its good points are enough to make us look behind its bad ones.
HubSpot – The Good Points
- Out of the dozens of CRMs we’ve examined and tested, HubSpot has the best free plan covering all its main features.
- Inclusive, all-in-one CRM marketing suite offers a broad range of tools to improvise marketing strategy, increase sales, and maximize ROI.
- It is accessible for every size of business. From a small business to a vast enterprise, HubSpot has something for everyone.
- Even with so much to offer, the software has an interactive interface that is easy to navigate.
- HubSpot is well-known for its outstanding customer service. Depending on your plan, you can contact the support service via chat, email, or phone.
- It comes with extensive training material like courses, blogs, and tutorials.
- Its ease of use proves to be more attractive and hassle-free for novices.
HubSpot – The Bad Points
- It has a complex pricing structure. Although the pricing is flexible, its complicated pricing tiers make it challenging to understand the cost at first glance.
- It doesn’t offer customer support on the free plan. It is disappointing as it claims to provide an award-winning customer support system.
- Its limited free plan can hinder business growth. While its free plan is best to start with, we have to buy a subscription to boost our business further at the end of the day.
Final Verdict: Is HubSpot CRM for You, or Is it a Good Investment?
HubSpot CRM is an excellent choice if you want to increase your marketing and customer interactions substantially. Besides being the best CRM system, it also has a comprehensive range of marketing and sales tools.
Take note of all of the characteristics mentioned above; you’ll learn whether HubSpot is the right fit for your company or whether you should look elsewhere.
Still, if you are confused and want our genuine opinion, here is the straightforward answer.
Yes, HubSpot CRM is worth the money because initially, you can start using HubSpot CRM and other marketing tools without spending a single penny.
And suppose you progress past HubSpot’s free features. In that case, you’ll still get a lot of bang for your buck.
If you find this review helpful, kindly comment and let us know.
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