Domain Names Help Websites Succeed
As the internet continues to develop and grow, we’re seeing more bloggers, businesses, and brands cement their online presence with unique and innovative websites. Believe it or not, each of those websites all have one thing in common: an original domain name that represents who they are, and what products or services they offer.
Every good website starts with a domain name, and you can’t be at the forefront of your brand or business without one.
What is a Domain Name?
Before explaining why you need one, let’s talk about what a domain name is. Your domain is your online address. Instead of typing in the excessive amount of numbers and letters that make up an IP address, you type in your chosen name, followed by a TLD like “.com” or “.net.”
3 Reasons Why Your Website Needs a Domain Name
Here are three reasons why you need your own domain name:
- Domain names are unique and searchable. You have the creative power to choose a name that is original and reflects the purpose of your business or brand, and you can clearly communicate your identity in a way users are likely to remember. This is often achieved by picking a name that is simple, short, and straightforward.
- Domain names help establish trust. Domain names add professional credibility in whatever industry you’re in.
- Domain names build site authority. Having a domain name allows you to be widely visible to the millions of people who use the internet every day while building site authority. Owning a domain name provides visibility for your brand by creating mobility for your internet presence through search engines like Google. As you build your business and develop your website with quality content, your domain names will become more recognizable in search engines, which draws more traffic to your site for free.
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Video Tutorial
Check out this video for more info on why do I need a domain name.
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